My office is filled with sunlight. I came in early today to get a head start on answering email and returning messages. Nobody is in yet and it seems so [quite] QUIET. I love the fast pace of the office when things get hectic on deadline day, but I also love moments like this. I wander around and notice that someone has hung a new map on the wall for the salespeople to use. I see that my great assistant has organized all the back issues of the paper onto shelves and labeled them. Someone else has a picture of their wife on his screensaver. I notice that every desk has something personal on it that distinguishes them. Someone has taken the little toy animals that sit on my book shelf and put them in a compromising position. There are some things people do simply to cause a smile ― I’m glad I work with people who do those sorts of things.
Went to my first MBA Essentials for Managers course tonight at Rotman Business School. I’d forgotten how much I enjoy school. Tonight the focus was on design thinking. Heather Fraser took the class through a crash course on the value of design as a means to “unlocking breakthrough strategies and ideas…” We covered some of the design tools that can be used to set up, grow and analyse a company. Fraser demonstrated how to create a strategic business design in order to understand the key elements that drive a company to success. As we spoke I doodled out a strategic business design for this newspaper and the act of simply writing down all the important elements that go into the end product made me focus on how important our distribution is to our brand identification as well as our advertising revenue stream. I must broaden our reach and get the street boxes out as soon as possible.
We’ve had success with every major city but Toronto. We have waited more than 2 years to get licences for newspaper boxes from the city of Toronto but have had nothing but roadblocks put up. At this point I’m wondering if we should take legal action. I can’t understand why the Toronto Sun can have a box on all four corners of an intersection but the Women’s Post is not allowed to have even one box.
I’m feeling guilty today. Guilty for driving to work when I could have easily walked; guilty for turning on the lights, for buying my latte, for consuming like most other North Americans. Global warming is real and yet I continue to go about my life, giving little thought to finding the answer to the energy crisis. If not me then who?
We had our first advisory board meeting for the Women’s Post today and I was awed by the number of great ideas that were discussed. Having the time to think, talk and strategize with a number of very intelligent people felt like a great luxury. Each one of them gave their best ideas and their time and for that I will always be thankful. Time is something one can never get back, but I must say that those first few hours spent strategizing on the direction of this newspaper were some of the most productive hours I have had in a long time.
I had another MBA Essentials for Managers course at Rotman Business School tonight and this time the focus was on negotiation. The instructor was thorough and interesting. He had us break into pairs and role play while negotiating an employment contract. It is something I do frequently and the structure emphasized creating a winning situation for both parties so that the actual outcome would create the best situation possible. I didn’t realize that the things I do by gut instinct can be abstracted into a theory.
One of my favourite journalists, Heather Mallick, has joined the Women’s Post. I find both her intellect and comical outlook inspiring. Last summer, she wrote a short sentence in an email that filled me with awe. While commenting on the heat she wrote, “the spiders are dripping from my windows.” Lines like that are few and far between and when you come across them they stick with you.